Amanda Weidman
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Google x Levi's - Jacquard

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Google & Levi's Commuter x Jacquard

Google and Levi’s embarked on a landmark collaboration: the Levi’s Commuter Trucker Jacket with Jacquard by Google. This product had technology woven into denim to make urban cycling safer. I produced the in-app and promotional content. This launch for a first-of-its-kind garment drew max capacity crowds and garnered 2.9 billion press impressions.

AGENCY: IMPRINT PROJECTS
Senior PRODUCER: kristen leung
PRODUCER: AMANDA WEIDMAN